Video content for the UKs largest independent electronic music distributor

Gravitas Group and our sister company TheCreativeBridge are working with Labelworx, the UK largest independent distributor of electronic dance music to create online trends around pre-release and released songs for the fastest growing, short form video app in all countries, TikTok. The ongoing campaign involves working closely with TikTok and talented choreographers to create exciting and fresh video content with a high "viral" potential.

Choreography: Kara Stratton, Karabelle School of Dance

Gravitas Group are a creative consultancy group that work with our clients to bring together award-winning creative talent and behavioral psychology to create break-through projects. Embracing both method and madness to deliver work that influences change.

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